Brand and Product Development

As a fashion business consultancy, we understand the importance of the in tune alignment of your brand and product line in the minds of consumers. 

Our Fashion Brand Consultancy Work
We understand brands and the genuine feelings of aspiration and loyalty a great fashion brand can trigger amongst its customers, as well as the pride and protectiveness that is often felt towards a brand internally. We have helped fashion businesses like Lily & Carter, CorsetStory and Rapha in brand development, creating a strong visual and written brand identity that is inline with their products.

You may be a new fashion company currently experiencing a period of rapid growth, seeking a fashion brand consultancy to help you develop a brand identity that seeks to promote your products and distinguish you from your competitors at once. Or you may be a more established fashion business, even a large multi-brand company, who seeks brand development to keep your brand fresh and alive in the eyes of consumers. Either way, fashion brand consultancy Conceptable can help.

As a “hands on” fashion business consultancy, Conceptable prides itself on being with our customers every step of the way of the fashion branding consultancy process. Unlike most consultants we don’t just deliver reports; we deliver results, working with your team to get your fashion branding strategy, not only up and running but paying dividends as well.

The Fashion Brand Consultancy Process
Conception: We get to know your products, your unique selling points and your company’s ethics and values inside out. Then we deliver a proposal to develop an accessible fashion brand identity that communicates your very core and essence.

Actualisation: A.K.A. making dreams into reality. We work with you to create your new brand identity and implement it across your marketing mix, from promotional communications to packaging. We will also advise your team on how to communicate the results of your brand development efforts internally amongst the wider workforce.

Perpetuation: We take the lead during the fashion brand consultancy process and support you every step of the way. This means that after the initial consultancy period if over, your team will be enabled to build on our work, developing your fashion brand to reflect your changing fashion market, year in, year out.

Product Development
Great brands and great products go hand in hand. Our fashion product development service enables us to review your current offering and work with you to develop your existing products, or create a brand new range from scratch, which is more inline with your brand.

We also offer a bespoke Fashion Product Design and Development service, which enables us to create an entire range of products for you from scratch.

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